Write Highly Personalized Email Templates Using Snippets Populated By Your Custom Fields

Once you've created a custom field you can use custom snippets - check out this doc to learn how to create custom contact and account fields!

You can make custom snippets a simple field, like the name of a prospect’s competitor, all the way to a sentence regarding your thoughts on their blog post. Here are some examples to get you started:

• {{blog_post_title}}#
• {{insight_from_post}}#
• {{personal_connection}}#
• {{competitor}}#
• {{a link to an article relevant to that one contact or account}}#

Add custom snippets and appear to have made a personalized email, but secretly be boosted by technology!

Related Resources:

• Using Basic Snippets
• Use Advanced Snippets
• Create and Update Custom Fields