Write Highly Personalized Email Templates Using Snippets Populated By Your Custom Fields
Once you've created a custom field you can use custom snippets - check out this doc to learn how to create custom contact and account fields!
You can make custom snippets a simple field, like the name of a prospect’s competitor, all the way to a sentence regarding your thoughts on their blog post. Here are some examples to get you started:
- {{blog_post_title}}#
- {{insight_from_post}}#
- {{personal_connection}}#
- {{competitor}}#
- {{a link to an article relevant to that one contact or account}}#
Add custom snippets and appear to have made a personalized email, but secretly be boosted by technology!
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